About the book

STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION, 13E incorporates cutting-edge research and new examples from more than 600 companies to reveal how firms effectively use the strategic management process. This edition combines a classic industrial organization model with a resource-based view of the firm to demonstrate how businesses establish competitive advantages and create value for stakeholders in the global marketplace. Mind Tap online learning solution is also available with new real-world activities designed to help you outperform and excel as a strategic leader.

Content:

Part 1: Strategic Management Inputs

Part 2: Strategic Actions: Strategy Formulation

Part 3: Strategic Actions: Strategy Implementation

Part 4: Case Studies